Marketing Data Attribution
There’s a lot that your analytics tool isn’t telling you.
At Vanick, we work with agencies and marketing departments alike to understand their objectives and custom-engineer a process that reveals how and where their marketing spending is generating revenue. This is way more than just SEO and AdWord metrics. We study the entirety of your marketing campaigns to track, measure, and gauge their effectiveness. We look at simple stuff, like spikes in sales, website traffic, and media flighting, and more complex things like call center software and CRM integration. Simply put, we can tell you more than just that your marketing strategy is working. We can tell you why it’s working.